My Publicity Workshop students who are using press releases have received not only great coverage as a result, but one, Kenisha Coy, told me that a reporter told her that her press release was the most professionally done one he’d ever seen, and he wished more people would send him more like it. She got lots of great media coverage as a result, and reporters are now seeking her out for more stories.
I'm Melanie Downey, small business brand innovator and public relations expert. I like to teach and write about what I've learned in 20 years working in brand development, PR, and marketing. And when I'm not doing that, I cook, drive my kids around, hang out with my hairless dog, Penny, and practice playing my ukulele.
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